services

Website & Marketing Technology

• CMS Evaluation & Recommendations
• Website Design & Development; Wordpress HubSpot, Webflow
• Technical SEO implementation
• GA4 setup
• Search Console setup and connect
• Google Tag Manager Config and Install
• Google Tag Creation

Automation & Search Optimization

• Marketing Automation & CRM - HubSpot: Configuration and Implementation
• Search Intent Research
• Content Strategy Outline
• Lead Generation Workflows
• Customer Marketing (Workflows)

Digital

• Create Conversion Goals and Events
• Create Dynamic Looker Studio Dashboard
• Google Ads (paid): Develop and launch targeted brand, product, competitor ad campaigns
• Social (paid and organic): Profile/Account & Ad account setup
• Referral Strategy: Outline partnership, listing, marketplace, collaborative content opportunities
• Video Repository & Hosting Hosting Account setup

Tracking & Reporting

• Determine key user engagement KPIs
• Create goal and event based targets
• Looker Studio dashboard

Project Management & Documentation

• Oversight of Project Deliverables & Task Management
• Documentation & Instructional Videos (for client)
• Client Handoff

Onboarding & Training

• Adoption of tools and strategies
• Instructional videos to support ongoing learning and development